This past year was the first full year I had been doing freelance work and I wanted to give a personal thank you to everyone of the people that have and continue to support me in this venture. The real cornerstone of my brand thus far is my brand mark, which is an illustration of me. I’ve found that this mark is serving me much more than I could have ever imagined. I sometimes use it when I’m going to meet people who have never seen me. I shoot the image over to them and they seem to be able to spot me in a coffee shop.

Being it was my first year and, anyone starting a business knows, money was tight…However, I didn’t want that to force me to turn to a post card or simple card in the mail. I wanted to do something special. Personally, I have always liked getting something I can eat in the mail. So I started to think of what I could send people that would be orange that they could eat. !!!M&M’s!!! I immediately remembered a time I was at a wedding and say the bride and groom’s heads on the little candies at the table.

The rest is history!

On a side note: This is a prime example of how design is all around you and as a designer, I’m always trying to pay attention and store that information…you never know when you need it!